Service Logos
Con‑way has a variety of programs and specialized services that, in some cases, have their own logos. These service logos combine the name of the service with the operating company logo, separated by a line rule.
Over time this technique will be phased out for anything except specific market - facing services that we offer. We will gradually migrate to a more consistent and disciplined delineation between logos for operating companies and their services and icons for internal initiatives.
The length and position of the line rule is the same for every service logo. The text height of the service name should always be the same, except when the service name is too long to fit under the line rule. In those cases, the text should be sized to fit the width of the line rule (see Protective Services).
Official service logos are available as approved electronic files from the Con‑way Marketing Department. Only use the approved images or pictures or files. Please call 734-757-1647.
